Why is the NFL that Chinese people don’t like so valuable

These two days, the NFL Football League has dropped a big bomb in the copyright market.

NFL has signed a new copyright renewal contract with Amazon, CBS, ESPN / ABC, Fox and NBC. According to a number of media reports, the new contract starts in 2023 and ends in 2033, with a total value of $113 billion.

What kind of astronomical figure is this? In 2014, NBA signed a nine-year $24 billion broadcasting contract, which is about 1 / 4 of the value of NFL’s new contract in terms of single season.

The broadcasting contract for the 2019-2022 season of the Premier League, even in the United Kingdom and outside Shanghai, amounts to 9.2 billion pounds in three years and 4.25 billion dollars in a single season, which is still less than half of the NFL jerseys online

NFL the only guarantee

Why is NFL so valuable? We should know that in the past year, the global sports copyright market has been shrunk as a result of COVID-19’s influence. In the uncertain future, the NFL has not only risen against the trend, but also set a record of astronomical copyright.

It’s no secret that NFL is popular in the United States. cheap jerseys Data show that more than 68% (187 million) of the people over 12 years old in the United States are NFL fans, and such a large number of fans support the unparalleled peak of NFL ratings.

In the past five years, among the 100 sports events with the highest live ratings in the United States, NFL events accounted for 77 seats, while among the 25 games with the highest ratings, 24 were NFL events.

Even if all TV programs are counted together, NFL still dominates the list. According to last year’s data, 19 of the top 20 programs in the history of the United States are the NFL finals, the super bowl.

Based on the analysis of a single year, in 2020, among the top 100 programs with the highest ratings in the United States, NFL accounted for 72, and cheap NBA jerseys did not enter the top 100 at all. Among them, a draft conference of NFL attracted more than 156 million viewers, setting a new record.

It seems that as long as NFL is on the screen, other programs will have to stand aside.

When it comes to specific ratings, the NFL Super Bowl is often over 100 million, while no other TV program in the United States has more than 45 million data.

Of course, the overall ratings of NFL have not been rising all the time. There was a short decline in 2016 and 2017, but this is due to the impact of the whole TV media environment. Horizontally, NFL is still at a high level, and then it began to stabilize and recover.